Market, Industry, and
Company Research
The market, industry, and
company research process includes the systematic identification,
collection, analysis and distribution of information for the purpose of
knowledge development and decision making. In order to
assess the current strategy of a company, and its appropriateness and
potential for success, you must understand the dynamics of the industry
in which the company competes. While we often take for granted that
this is easy to do, it is hard and does takes a great deal of thought
and analysis. We have compiled a comprehensive
collection of information and data sources that will make your task
far easier.
Ten Steps To Market
and Industry Intelligence
Step 1: Identify the
Industry
Step 2: Locate Industry Surveys, Overviews & Reports
Step 3: Find Current News and In-depth Articles About the Industry
Step 4: Visit Industry Web sites and Leading Industry and Trade
Associations
Step 5: Look for Business-to-Business Marketplaces
Step 6: Make a List of Leading Companies
Step 7: Find Market Share Data and Other Industry Statistics
Step 8: Use Annual Reports from Leading Companies to Gain Industry
Insight
Step 9: Compare Company/Industry Norms and Financial Ratios
Step 10: Putting It All Together
The Industry Information Center is designed to be an up-to-date list of
the most important sources for industry analysis. Now that you are
familiar with the key databases and selected Web sites that are
important for industry research you can use the Industry Information
Center as a short cut to industry information. When the Library acquires
new databases they will be posted on this guide.
Sources: Revealed
in the Subscription Members Area Only
|
Source 1 (Global)
Statistical data about each industry, such as its size,
revenues, and market dynamics |
Source 2
(Global)
Statistical data about each industry, such as its size,
revenues, and market dynamics |
|
Source 3 (USA)
Summary of statistics
on not only business, and industry but also the social and
demographic factors of the United States. |
Source 4 (USA)
Data
contain the number of firms, number of establishments,
employment, receipts, and annual payroll for employment size
of firm categories by location and industry. |
|
Source 5 (Global)
Overall
information about the industry and the environment in which it
competes, including competitive dynamics of the industry,
outside forces that are impacting competition in the industry,
and key success factors |
Source 6 (USA)
Overall
information about the industry and the environment in which it
competes, including competitive dynamics of the industry,
outside forces that are impacting competition in the industry,
and key success factors |
|
Source 7 (Global)
Overall
information about the industry and the environment in which it
competes, including competitive dynamics of the industry,
outside forces that are impacting competition in the industry,
and key success factors |
Source 8
Statistical data about each industry, such as its size,
revenues, and market dynamics |
|
Source 9 (Global)
A company's
history can be just as relevant as its current stock price.
Read all about the development of the world's top companies
from Acciona to Zomba. Entries include
timelines, lists of principal subsidiaries and competitors,
and bibliographies for further reading. |
Source 10 (Global)
Overall information about the industry and the environment
in which it competes, including competitive dynamics of the
industry, outside forces that are impacting competition in
the industry, and key success factors |
|
Source 11 (Global)
Overall
information about the industry and the environment in which it
competes, including competitive dynamics of the industry,
outside forces that are impacting competition in the industry,
and key success factors |
Source 12
Statistical data about each industry, such as its size,
revenues, and market dynamics |
|
Source (Global)
Data
about the company you are studying, and a few of its key
competitors, including both strategic information and financial
performance data
- Source 13
- Source 14
- Source 15
|
Business
Publications Search (Global)
- Source 16
- Source 17
- Source 18
- Source 19
- Source 20
- Source 21
- Source 22
|
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